In the fall of 2016, I had dug myself into a pretty big pit of despair… and the ONLY reason I was able to climb out of it was through relationships, through asking for support, getting out of my living room, and starting to actually talk to people again.

One of the things I eventually did was join a high-level mastermind of entrepreneurs that totally understand me and where I’m coming from, because they’ve been there too and are working hard at achieving their dreams.

It was in this mastermind that I met Hélène, an amazing soul who’s on a mission to create a more heart-centered approach to being a business leader (and totally rocking at it).

Let’s face it… there are a lot of “soulpreneur” wannabes out there, who make excuses about being sensitive, or introverted, or any number of things as to why they aren’t as successful as they’d like to be.

Hélène is NOT one of those people and she’s a perfect example of being a launch rebel… she’s introverted, she’s heart-centered, she can be kind of quiet… and yet she’s doing things in her own way and creating a TON of momentum.

I can’t wait for you to dive into this episode, especially if you feel like:

  • The biz world is set up for extroverts + gregarious people
  • It’s hard to create success unless you SELL, SELL, SELL
  • You have to be the loudest person in the room (so to speak) for people to notice you
  • It feels icky to be all over social media saying, “Look at me! Look at me!”

 

Hélène Scott and Brand Alignment

What we talked about:

  • Hélène’s name is pronounced “L-N” – It’s French, like her. 😉
  • After the launch of her biz Hélène was on a “meandering path”. She began as a designer and over time transitioned into doing what she loves most: serving through conversation and guidance to help driven thought leaders develop their authentic brand.
  • Hélène shares her tips for how to pivot when you realize you’re not attracting the right people.
  • Hélène encourages us to ask ourselves this question: How do you stay in alignment within your business and how are you taking care of yourself energetically so that you’re showing up the way you need to for others?
  • Laura and Hélène talk about how important scheduling and batching is during a launch.
  • Hélène shares the secret to her best launch yet. Teaser: “I wasn’t selling, I was inviting.”

Fav Episode Quotes:

“When you show up in alignment with yourself, it’s a form of customer service and respect. It makes it a lot easier for them to know if you’re the one for them or not.”Hélène Scott

“Lots of times, yourself a few steps back is your ideal customer.” – Hélène Scott

“You’ll attract people. People will see what you have to say and if you’re not saying it in alignment with what it is you want to do, you’ll get people who aren’t the right fit for you.” – Hélène Scott

Action Plan:

  1. Tell us in the comments below, what a-ha moments did you have in this episode?
  2. Like this episode? Share using the links below.
  3. Don’t forget to join Hélène’s free community, Brand UP! and grab the free training right here!